It’s looking like 2016 has gone a little soft. PANTONE has taken on lighter shades, for the first time they’re introducing two colors – Rose Quartz and Serenity as the PANTONE Color of the Year. The gorgeous duo demonstrate an inherent balance between a warmer embracing rose tone and the cooler tranquil blue, reflecting connection and wellness as well as a soothing sense of order and peace. Rose Quartz is a persuasive yet gentle tone that conveys compassion and a sense of composure. Serenity is weightless and airy, like the expanse of the blue sky above us, bringing feelings of respite and relaxation even in turbulent times. You can incorporate these empowering shades into your life by shopping the items below.
“In many parts of the world we are experiencing a gender blur as it relates to fashion, which has in turn impacted color trends throughout all other areas of design. This more unilateral approach to color is coinciding with societal movements toward gender equality and fluidity, the consumer’s increased comfort with using color as a form of expression, a generation that has less concern about being typecast or judged and an open exchange of digital information that has opened our eyes to different approaches to color usage.” — Leatrice Wiseman, Executive Director of PANTONE Color Institute
Shop Pantone 13-1520: Rose Quartz
Shop Pantone 15-3919: Serenity